KCRW—Style FramesMorning Becomes Eclectic
Morning Becomes Eclectic is a morning radio show that brings to listeners music of all genres from around the world.
Everybody has something in their mornings to get their day going. For me thats coffee. So I set out to design an identity that would communicate listeners that like a hot cup of coffee, music can be just as important to get our day going.
The key word for the project was Resonance which while defined as a deep reverberating sound, can also mean to enrich, evoke, and inspire. I enjoyed this duality and set out to express the cymatic energy of music while partnering it with the serenity of early mornings.